Sampling Strategy Often in our lives, we need to prove or disprove a hypothesis, to find out if something really matters or is it just an individual’s thinking, to find whether our idea really solves the problem of the masses or not. For this purpose, we use surveys for which a group of people are … Continue reading Selecting People for your Surveys !
Hello Everyone ! You know sometimes, you read a thing and you feel that you already knew this just not by its proper name. I’ll tell you just another of those things which you already know about. Let me ask you a question. How do you buy a product say for example a Mobile phone? … Continue reading Why does a consumer choose what he chooses?